The way that some marketing terms arise is quite peculiar, isn’t it.
For instance, Cyber Monday, the Monday following the Thanksgiving holiday, came from a marketing campaign that shop.org ran five years ago which was picked up by many of the other online retailers. Nowadays, it’s become a day (or, in some countries, a week) of major discounting for online retailers. Crazy as it may seem to do a week of major discounting, I’m sure that consumers don’t complain about it as an early Christmas shopping day.Copyright © 2004-2014 by Foreign Perspectives. All rights reserved.