Foreign Perspectives

Although we’re in the midst of the busiest season of the year, the first offer of a free listing has just arrived!

Of course the reason for this is that the gite people already have all the bookings that they want for this year so should just be starting on their marketing for next year. In practice most of them don’t seem to really get underway until September or even October but they’ll already have renewed their inprint advertising (the deadline is usually around June!).

The B&B people however are totally swamped at the moment and should stay that way until they get September out of the way so there’s not a whole lot of point in offering them discounted listings and whatnot at the moment.

In true mercernary style it’s best not to take up the 6 month free offers ’til early in the year (probably around January/February for gites, around March/April for B&B) to maximise the benefit of the free period and indeed to get a fair comparison of the free offer with other competing offers.

Anyway, we’ll probably be restarting our “junk mail” programme later in the month. Our sites are a little different though in that we are free all the time so why not sign up (B&B, self-catering or hotel) at our signup page?