Foreign Perspectives

I was a bit taken aback by the very high takeup from our e-mail to Scottish B&Bs and self-catering places a couple of weeks ago. So many took it up in fact that I’m going to have to implement a redesign of the site for Scotland that I’d not planned on doing ’til next year at the earliest.

So, I figured that the takeup would be broadly similar in Northern Ireland. Yet, although I’ve mailed a similar number of places (allowing for NI being smaller), the takeup is only about 10% of that for Scotland. Less than that actually as I’m still getting new entries for Scotland from the e-mail of a few weeks ago.

The wording is identical too so I’ve no idea why the takeup should be so abysmally low: lower even than the notional 1% that I should have received.